Mission, Vision & Strategy

Since 1941, we have addressed Oklahoma’s most critical social service, health, education and civic challenges. Today, across 20 initiatives that span five investment areas and 80+ employees strong, we remain Oklahoma’s trusted planning organization for community improvement.

Our Vision >

A community empowered to ignite opportunities and eliminate disparities for all people across the lifespan.

Our Mission > 

To confront challenges to health, social, education and economic opportunities, and strategically advance effective community-based solutions. We do this through research, planning, networking, and mobilizing resources.

We work to improve Oklahomans’ lives through direct services that provide and connect people to the help and hope they need; data, research and training that informs programming and policies around equity and opportunity; and collective impact work that convenes local and national partners to implement innovative strategies for a stronger Oklahoma.

Our Strategic Plan >

1. Use knowledge of demographics, science and technology, economics, and culture to provide leadership for best shaping a historically different new era ahead that will offer a high quality of life for Oklahomans.

2. Apply that knowledge to implement an overall prevention strategy for enhancing human development focused on investing in people across the lifespan, enabling more individuals to care for themselves and their families, and to contribute to a positive civic health.

3. Place priority on investing early but also advancing opportunities for those challenged by poor conditions (e.g., homelessness, financial crisis) and personal choices (e.g., criminal behavior).

4. Advance this prevention approach through best practice research, shaping new thinking, directions and partnerships among large public institutions and systems to reach the growing large numbers of individuals needing effective, often sustained, supports to obtain desired level of self-sufficiency.

Our Functions > 

As a catalyst seeking and driving solutions to meet critical needs, we serve our mission through these five functions:






Guiding Principles >

Collective Impact

Prevention + Intervention

Disruptive Innovation

Improving Oklahomans’ Lives through Research, Planning and Action